Public Interpretation of Celebrity Hiatuses: Comparing Manon and Sophia of KATSEYE
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Khansa Syifa Wibowo
Maulina Larasati Putri
M. Fikri Akbar
Sandy Allifiansyah
This study examines public interpretations of Manon Bannerman's and Sophia Laforteza's hiatuses from KATSEYE in 2026, focusing on how differences in official communication influence audience responses. As social media enables audiences to interpret and discuss celebrity absences, variations in information availability may shape how such events are understood. This research employs a qualitative comparative case study design using qualitative content analysis. The data consist of three official announcements issued by HYBE x Geffen and seven publicly accessible posts on X, comprising four posts concerning Manon and three concerning Sophia. The analysis is guided by Uncertainty Reduction Theory and Entman's Framing Theory. The findings indicate that differences in the specificity and continuity of official communication provide distinct contexts for audience interpretation. Responses concerning Manon focus on agency accountability, public acknowledgment, perceived unequal treatment, and uncertainty about her group status. Meanwhile, responses concerning Sophia address perceived inconsistencies, fandom conflict, and organizational responsibility toward audiences. These findings demonstrate how audiences may question and reframe official narratives when interpreting celebrity hiatuses.
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